Titel: The Emergence of Trust Networks under Uncertainty - Implications for Internet
Autor: Coye Cheshire / Karen S. Cook
Abstract: Computer-mediated interaction on the Internet provides new opportunities to examine the links between reputation, risk, and the development of trust between individuals who engage in various types of exchange. In this article, we comment on the application of experimental sociological research to different types of computer-mediated social interactions, with particular attention to the emergence of what we call ’trust networks' (networks of those one views as trustworthy). Drawing on the existing categorization systems that have been used in experimental social psychology, we relate the various forms of computer-mediated exchange to selected findings from experimental research. We develop a simple typology based on the intersection of random versus fixed-partner social dilemma games, and repeated versus one-shot interaction situations. By crossing these two types of social dilemma games and two types of interaction situations, we show that many forms of Internet exchange can be categorized effectively into four mutually exclusive categories. The resulting classification system helps to integrate the existing research on trust in experimental social psychology with the emerging field of computer-mediated exchange.
Trust and Community on the Internet. Opportunities and Restrictions for Online Cooperation
2004 (26) Heft 1
Guest-Editors: Bernd Lahno / Uwe Matzat
Early studies in the area of Internet Research emphasized the deficiencies that computer-mediated communication as opposed to face-to-face communication would have. The chances for the evolution of cooperative relationships on the Internet were assessed sceptically. Present research findings correct this point of view. In spite of a missing central authority, without formal controls and sanctions, with anonymity and easy-to-use exit options there is not only chaos and anomy on the Internet. Rath...